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How to see if someone read your email: Find your recently viewed emails in your Gmail account

How to see if someone read your email: Find your recently viewed emails in your Gmail account

4
min read
Overview:
Overview:

Email view tracking in Gmail is a popular Streak feature that shows when, where, and how often a recipient has viewed your emails. Email tracking helps you understand which leads are engaged when they open your message multiple times or if a client received the information you sent them.

Instead of looking through your Gmail app email by email to see which ones have been read, take meaningful action in the "Recently Viewed" email folder and in your pipeline columns.

Here's how to find them...

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Recently viewed (read receipt) email folder in Gmail

Gmail inbox highlighting the recently viewed (read receipts) section

The Recently Viewed folder shows you a list of emails you sent ordered by the date that they were last viewed. By taking advantage of Streak's email tracking tools, you can see the level of engagement for each email and whether that email has been read.

The list shows when each email was last viewed so you can follow when your message is at the forefront of your recipient's mind.

The best part about the "Recently Viewed" email list is that it's just a regular list of emails inside Gmail. This functionality uses third-party tools that integrate directly with your inbox. That means you can star, label, and read threads just like usual—or add them to your Streak pipelines with just a few clicks.

Let's look at the next benefit of using an email tracker.

See recently viewed emails for a specific workflow

Once you've added emails to your pipelines, you can work with email tracking data more strategically.

Email tracking magic columns

Access to real-time email tracking data with magic columns. These columns show you the total number of views and the date of the last view for the most recent email in each box.

Streak magic columns data is available thanks to tracking pixels

Instead of looking at email tracking data for every single one of your emails, you can see all recently viewed emails related to a particular project or process, like Sales or Hiring. 

For example, if you're hiring for a new role at your company, you'll be able to see when your leads and candidates last opened your emails. You don't have to sift through all of your sent mail, which might include emails you sent to co-workers and other unrelated messages.

Filter, sort, and group your messages

The benefit of adding your emails to pipelines is that you can associate them with deals or opportunities and track them through your process. You can also filer, sort, and group your pipelines by data in your columns. 

This allows you to hone in on things like: 

  • Leads that viewed your email today
  • Contacts that opened your emails more than once
  • Clients that never saw your email

You can also sort your pipelines by when a lead last opened your email or organize your leads into groups based on how many times they opened your emails.

How great is that?

Now you can gain valuable insights based on your recipient's engagement level. Welcome to the next level of data-backed sales and marketing.

What's the difference between Gmail read receipts and Email tracking?

So you want to see if your emails were viewed and read but don't know the difference between requesting read receipts and using email tracking tools?

No worries, we're here to help.

Here's how they differ:

  • Read Receipts. Read receipts allow you to attach receipt requests to your emails. The recipient can then send a read receipt with their response, notifying you that your email has been read.
  • Email tracking tools. The best email tracking software uses a tracking pixel (also called a web beacon) to provide detailed insights into the user's engagement with your emails. This is made possible by tiny microscopic images, typically 1 pixel in size, that are used to track user behavior.

So what's the difference?

Whereas read receipts notify users that an email was read, email tracking is done without any user involvement. It provides valuable data like the time the email was read, how many times it was opened, whether a link was clicked, and even the recipient's location (if location data is available).

Gain valuable insights and manage email communication more effectively with Streak

Ready to see these features in action?

See for yourself the difference of having an organized inbox with essential customer data, which can help with sales and marketing, can make.

Start today by requesting a free 14-day trial with Streak.

Track email views and get notifications when your emails are opened. Get unlimited free email tracking in Gmail.

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