7 high-performing sales AI tools: 2024 and beyond

Artificial intelligence (AI) is undeniably the cool kid on the block within the world of tech right now. 

Countless new models and tools are deployed daily, with AI-related stories dominating conversations across industries. The hype is 100% warranted; many of these new solutions are bringing major value to organizations, especially for sales teams. Whether you’re a local business owner, a Fortune 500 executive, or an entrepreneur with global ambitions, deciding where to start can be tricky.

At this point, refusing to embrace any sort of AI sales tool isn’t a wise business decision. There’s so much productivity and potential on the line. According to IBM, 42% of enterprise-scale companies have already deployed AI — and that number is only going up as AI tools become more and more sophisticated and valuable.

So, to stay ahead of the curve and leverage AI to your advantage, let’s discuss why you should use AI tools and which ones are worth an investment in 2024 and beyond.

Why should sales teams use AI sales tools?

Adding half a dozen AI sales tools to your tech stack for the sake of “adopting AI” isn’t the way forward. Instead, you’ll want to take a purposeful approach to selecting and integrating artificial intelligence.

Most shiny AI sales tools do similar things if we’re being completely honest. Instead of subscribing to hundreds of tools, look into a few targeted tools for your sales agents to enhance their existing capabilities.

Before getting into which specific AI sales tools we recommend you look into, let’s zoom out. In any sales AI tool, you want to watch for benefits like:

• Time savings: Time is money. According to HubSpot, using AI tools to automate elements of prospecting saves an average of four hours each day. Many AI solutions empower sales reps to focus on selling rather than admin.
• Better lead prioritization: Nothing frustrates a sales rep more than selling to someone with little to no intent to buy. It’s part of their day they just can’t get back. Thankfully, AI tools are coming out that can streamline lead generation and analysis, enabling sellers to focus on higher-quality leads first.
• Sales outreach optimization: Most sales methodologies rely heavily on relationship-building, which is why so many AI platforms that are built for sales teams focus on elevating outreach and personalizing emails based on known data.

Best sales AI tools for 2024 and beyond

AI isn’t a silver bullet that guarantees sales success. You’ll only see the benefits of AI if you choose the right tools for your team and manage them correctly.

Ready to see your options for top AI sales tools? Here’s a rundown of seven world-class AI sales tools you should consider.

1. Streak

Streak is an integration that turns any Gmail inbox into a CRM. Today more than 750,000 people use it to track their email interactions, but that’s just the beginning. Streak AI specifically uses artificial intelligence to pull valuable insights from sales conversations, keep pipeline status and contacts automatically updated, and deliver accurate data-driven insights your sales team can use to improve performance.

Setting up Streak CRM involves zero coding, so you can import your sales data and set everything up with no technical expertise at all. Streak AI primarily saves time on mundane tasks and makes sales teams more effective in their field.

Key AI features

• Automated email sequences
• On-demand data-driven insights
• AI-drafted email responses
• Tailored pipelines
• No-code customization

What’s it best for?

Streak is best for small businesses seeking an AI co-pilot to streamline their sales workflows. The goal is not to replace the human aspect of sales, but to supercharge it — all with the help of an AI assistant tailored to your needs.

2. Sailes AI 

Sailes is an AI solution aimed at optimizing prospecting. The goal is to use AI to transfer human prospecting tasks to AI using what the company calls “Sailebots.”

Sailebots take on several tasks during the prospecting process, including analyzing organizational charts to identify the key decision-makers for your team to target. It can also engage your prospects by reading messages and preparing personalized responses.

It’s a cloud-based tool, meaning your team doesn’t need to download any add-ons or third-party solutions to use it. The tool doesn’t rely on having large amounts of data or pre-approved prospects; it can work with databases big and small.

Key AI features

• Automated prospecting
• Decision-maker identification
• AI-powered email responses
• Actionable responses delivered to your CRM

What’s it best for?

Sailes AI is designed to simplify sales prospecting tasks. It’s best for mid-market and global enterprises that require advanced AI capabilities to free up their sales reps' time.

3. Loom

Loom is best known as a video communication tool, but in 2023, it introduced several AI features that sales teams enjoy. While not strictly a sales tool, teams use Loom to level up how they collaborate in sales meetings and on sales calls.

Its AI features are only available as part of its paid Business and Enterprise plans, but they include several options for producing better videos, faster. Examples of features include title creation, instant summaries, and video chapters.

How can sales teams use these AI features?

Sellers use Loom AI to send personalized video messages to their hottest leads, including videos that directly address prospect pain points and objections. Agents can also create short, targeted product demos that focus on the features each lead will value most.

Key AI features

• Instant title creation
• Video chapters
• Instant summaries
• Automatic video enhancement

What’s it best for?

Loom AI is mainly used by small and medium-sized businesses. Sales reps who like to weave video content into their sales process will see the most value from this tool. It’s also an excellent addition to your tech stack if you want to ramp up your sales personalization approach.

4. ChatGPT Plus

ChatGPT by OpenAI needs no introduction; this is the AI-powered platform that sparked the AI craze in the first place.

Here’s a little secret: Many of the sales tools you see today are based on GPT’s API — and for good reason. The possibilities for sales teams are endless. ChatGPT’s paid version (currently 4.0) can do everything from drafting personalized emails to analyzing data.

Plus, GPT’s personal AI sales assistant effortlessly plugs into every part of the sales cycle.

Key AI features

• Generate personalized emails
• Outsource basic customer support with chatbots
• Customizable APIs
• Gather prospect information
• Data analysis

What’s it best for?

ChatGPT Plus is the best option for companies of any size because it scales quickly and offers near-unlimited customization capabilities. If you’re looking for a work optimization solution for sales reps, ChatGPT Plus is a fantastic addition to your tech stack.

5. Buzz

Analyzing data and uncovering market trends is crucial for sales teams seeking new opportunities. Buzz, a sales engagement platform, can scan everything from news articles and social media posts to internal data to highlight for sellers which prospects are most likely to turn into valuable customers.

Buzz transforms how sellers engage with their prospects and also adds a layer of predictability and certainty within the sales funnel. Unlike many platform-specific AI-powered tools, Buzz markets itself as an all-in-one AI-powered sales engagement platform for targeting every channel.

Key AI features

• Email outreach
• Social media outreach
• Real-time data enrichment
• Data analysis
• Pipeline management

What’s it best for?

Buzz is best for companies that feel bogged down by long lead lists. Data-first companies will most value Buzz’s omnichannel data analysis and enrichment features.

6. Amplemarket

Amplemarket is an AI outreach solution that improves sellers’ connection with their prospects. It comes with several data tools to help sales teams enhance their targeting strategies. It also extends beyond just prospecting; it optimizes how sellers communicate with prospects at every touchpoint.

One of Amplemarket’s most exciting features is its multi-channel sequences, allowing sellers to create a unified, consistent communication strategy. Additionally, it includes a built-in AI copywriter to optimize every message.

Amplemarket's goal is to drive engagement at scale, so if you’re struggling to convert warm leads to customers, this AI-powered tool is for you.

Key features

• AI copywriter
• Multi-channel sequences
• Built-in data enrichment
• Pipeline creation
• Sales intelligence software tools

What’s it best for?

If you’re struggling to unearth prospects and stop email bounces, Amplemarket is a good option for improving poor strike rates and stopping otherwise qualified leads from falling through the cracks.

7. HubSpot Sales Hub

HubSpot is famous as a CRM tool that helps sales teams automate their outreach and bolster their sales effectiveness. It’s also integrated several powerful AI tools to extend its capabilities even further.

Its advanced AI-powered lead-scoring features are ideal for sales reps looking to refine their sales strategies. For example, their advanced automation features make it easy to build fully tailored, adaptive outreach strategies.

The Sales Hub also includes data analysis tools for accurate sales forecasting, content management, and collaboration. 

Key AI features

• Sales forecasting
• Automated outreach
• Data analysis
• AI collaboration 

What’s it best for?

The HubSpot Sales Hub is primarily designed for sales managers who want to enhance their team’s performance. It’s a great tool for managing sales activities and monitoring team performance with AI-enhanced capabilities like sales analytics, deal tracking, and high-level sales pipeline management.

Improve your sales performance with Streak using AI

AI is a game-changer for high-performance sales teams. Historically, sales reps have spent so much time doing repetitive tasks that can now be reliably and excellently automated. Weaving AI into your sales processes and experimenting with a handful of tools to see what might work best for your team just makes sense.

If you want to increase your efficiency while enhancing your performance, Streak AI is the CRM tool you need. It sits right in your Gmail inbox, delivering insights, personalizing responses, and tailoring sales pipelines on demand.

Want to experience the benefits of Streak AI for yourself? Request your 14-day free trial today, and discover the power of AI in sales.

Frequently asked questions

What is the best AI sales tool?

The best AI sales tool is the one that’s deployed with a specific purpose in mind. Streak is an industry-leading, email-focused AI tool that provides real-time insights at your command. It’s lightweight, sits right in your Gmail inbox, and provides AI capabilities without eliminating the value of the human touch in sales.

How can AI be used in sales?

There’s a place for AI within every stage of the typical sales cycle. AI excels in customer data analysis, AI lead generation, and the automation of mundane or repetitive tasks that take up too much of a seller’s day.

What is AI sales software for sales teams?

AI sales software is any sales optimization platform that includes AI-powered features. It can be as simple as a dedicated data analysis tool or an all-in-one sales platform offering omnichannel sales capabilities.